Industry
Metaverse game, Fitness
Company
Vingo
Vingo is a next-generation fitness app designed to make workouts more engaging through immersive experiences, personalization, and social connection. As the Founding Product Designer, I led the full product design vision — from branding and visual identity to high-scale UI systems, interactive prototypes, and implementation.
My responsibility was not only to design beautiful interfaces, but to create a scalable, touch-ready product that could support growth, gamification, and real user motivation.
Most fitness apps feel repetitive and transactional. Users lose motivation quickly because workouts feel isolated, data-heavy, or emotionally disconnected.
Our users — everyday fitness enthusiasts and performance-driven individuals — needed:
Clear progress tracking without overwhelming metrics
A motivating and immersive workout experience
Social features that feel natural, not forced
A simple interface that works seamlessly on touch devices
Solving this mattered because motivation is the core of fitness retention
Beyond product design, I created Vingo’s full brand foundation. This included logo exploration, color strategy, typography system, iconography, and motion direction. The goal was to build a bold, energetic identity that reflects performance, motivation, and progress.
I developed a flexible visual language that scales across mobile screens, marketing assets, and future product expansions — ensuring consistency between brand and product experience.
Final Solution
The final product delivered:
A clean, high-performance workout dashboard
Clear progress visualization
Motivational gamification elements
A scalable UI system ready for future features
The interface balanced performance data with emotional engagement, creating a fitness experience that feels both powerful and motivating.
Results & Impact
Improved clarity of workout tracking
Positive early feedback from test users
Reduced confusion in onboarding
Strong visual identity aligned with modern fitness trends
The scalable design system positioned Vingo for rapid feature expansion.
This project reinforced that fitness design is not about adding more data — it is about presenting the right data at the right moment.
It strengthened my ability to:
Build scalable design systems from zero
Balance emotional engagement with performance metrics
Collaborate deeply with engineering teams to ensure accurate implementation